Finnish driver Mika Häkkinen is one of the most celebrated drivers in the history of motorsports and a two-time Formula One World Champion. Häkkinen was a teammate with the legendary Ayrton Senna and seven-time World Champion Michael Schumacher said Häkkinen was his toughest rival in his career. Häkkinen showed immense courage to come back from a crash in 1995 in which he nearly lost his life to win back-to-back Formula One World Championships in 1998 and 1999 with McLaren. In 2001, at the age of 33 Häkkinen decided to retire from Formula One. In addition to his on-track success, Häkkinen is a Brand Ambassador for companies including McLaren, Formula 1, Neuroth, FAI Aviation and Unibet. He is also an entrepreneur and co-founder of the first premium, subscription-based online fan-club platform called iNZDR, that allows athletes to monetize content from their following on iNZDR’s App and platform. Fans subscribe to access athlete channels which offers an additional revenue stream to each athlete and also allows the athlete to continue monetizing after their career, as well.”